7 Reasons to Publish or Perish for Natural Products Companies

Published on April 17, 2015 Lynda Goldman

Whether you know it or not, you’re a publisher. Whether you want to not, if you have a business today, you need a social media presence online.

You simply won’t survive in today’s online world without a strong brand that regularly connects with your target market on a number of ...

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Marketing Gems Gift for You Today Only!

Published on April 9, 2015 Lynda Goldman

Free today! Click here: Marketing Gems

If you sell natural products, from organic soap to soup to supplements, I have a gift for you today!

My new book, Marketing Gems, is free today only on Amazon.com

(If you already have my book Fresh ...

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3 Reasons Natural Products Websites Repell Customers

Published on March 30, 2015 Lynda Goldman

Can you imagine going to a book store or to Amazon.com, and seeing rows of books with images, but no titles?

Yet I see this frequently on natural products websites. The sites may have a logo or the company name, but they rely on product images or ...

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7 Home Page Horrors & Easy Remedies for Natural Products Websites

Published on March 20, 2015 Lynda Goldman

Start with a large rotating banner. Add some hero images of your products. Layer on a few smiling seniors on bicycles, younger people running in a park, or a smiling mom and baby.

What can go wrong? Plenty.

While this seems like a recipe for success for natural products websites, ...

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5 Ways LinkedIn Beats Dragons Den as a Business Tool

Published on March 13, 2015 Lynda Goldman

 

Dragon’s Den and Shark Tank fascinate me.

I’m often awed by the ingenuity on these two television shows (Dragon’s Den is a Canadian show) where entrepreneurs pitch their novel products and services in hopes of getting the backing of a dragon or a shark.

As a solo entrepreneur, I ...

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LinkedIn – Love it or Leave It?

Published on March 6, 2015 Lynda Goldman

Are you on LinkedIn? If so, it’s likely you either love it because you get business from it, or you feel confused and lost because you have no idea what to do.

That’s the way I felt at first. In fact, when people sent me invitations, I’d just delete ...

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This May Not Be For YOU…

Published on February 27, 2015 Lynda Goldman

Can a book change your life? Many books have been pivotal to mine, with information that improved my health and my business– sometimes dramatically.

That’s why I’m so excited to tell you about my new book,

“Make Money Online: 7 Steps to Make Money at Home Writing About Health and ...

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3 Little-Know Secrets for Discovering the Hottest Natural Products

Published on February 20, 2015 Lynda Goldman

The Internet is filled with websites selling supplements, from weight-loss products to joint pain solutions. Store shelves are groaning from stacks of multivitamins and natural beauty products.

Do you every wonder which products are selling best, and who is actually buying them?

Here are 3 little-knows secrets for discovering ...

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Are You Asking the Wrong Natural Products Marketing Questions?

Published on February 13, 2015 Lynda Goldman

Recently I’ve been getting quite a few calls with variations of these questions:

1. What are the hottest supplements on the market today? I want to start a natural products business and I want to know what’s selling well.

2. I have a great natural product but I can’t sell ...

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What’s Peculiar About Your Natural Products Business?

Published on February 6, 2015 Lynda Goldman

This week, I attended an eye-opening talk by a Doctor of Naturopathic Medicine and Homeopathy, Dr. Lisa Samet. I never fully understood how homeopathy worked, and was fascinated by what I learned.

I’m not an expert in homeopathy. I specialize in marketing natural products. But ...

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