Newsletter writing

10 Newsletter Marketing Lessons from 9 Months of Publishing

Published on July 23, 2014 Lynda Goldman

About 9 months ago, I decided to add an exciting element to my copywriting business. I launched my online newsletter, Healthy Organic Woman.

You may know me as a copywriter for the natural health industry, providing marketing and copywriting to supplement companies and alternative health ...

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Toy in the Crackerjack Box

Published on May 27, 2014 Lynda Goldman

When you try to get prospects to sign up for your newsletter, you’re hoping to play ball with them.

You throw something out – information, a discount coupon, an invitation to an event.

They catch, and you both benefit.

At least that’s how it’s supposed to work. More often than ...

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Good and Bad Natural Health Newsletters- What’s the Difference?

Published on May 15, 2014 Lynda Goldman

 

I read a lot of natural health newsletters and blogs about alternative healing, supplements, food, and the environment.

That’s my job. I write newsletters for my clients so I have to know what’s happening in this field.

It’s also my passion, which is the reason I chose this field ...

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7 Reasons Newsletters Beat Social Media!

Published on May 2, 2014 Lynda Goldman

Newsletters? They are so retro!

That may be what you thought when you read this headline.

You’re probably wondering how to boost your Facebook response, get more Twitter followers, or what the heck to put on Pinterest to attract your target audience.

Let’s step back a minute. What’s your real ...

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