Search engine optimization

3 SEO Lies & a Truth for Your Natural Products and Holistic Health Website

Published on May 2, 2013 Lynda Goldman

Is your SEO company lying to you about your natural products website?

Everyone is buzzing about how important it is to rank high on the search engines.

Google is constantly changing the rules.

And the actual process of getting your site to rank high is laced with terminology that gives ...

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#1 Way to Avoid a Google Slap to Your Natural Products Website

Published on February 27, 2013 Lynda Goldman

The Google Slap. You may have heard of it, but aren’t sure what it is and how it relates to your natural products website.

Essentially, Google penalized a whole bunch of websites that they considered to be poor quality.

They diminished their page rank, meaning the sites did not come ...

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4-Hour Website: Cooking Up Supplement Sales

Published on November 29, 2012 Lynda Goldman

From Dr. Oz to Amazon, everyone is buzzing about the new book by Tim Ferris, “The 4-Hour Chef.”

The title leads you to believe it’s about cooking. Funnily enough, Tim Ferris, in an interview, said he never spent much time cooking, and preferred to eat in restaurants. Yet he interviewed ...

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7 Spooky SEO Tips to Scare up Natural Health Buyers

Published on October 26, 2012 Lynda Goldman

With Halloween around the corner, you may be stocking up on sweet treats for the little ghosts and goblins in your neighborhood. If there are lots of children nearby, your doorbell may be buzzing constantly.

How about your website? It there constant traffic, or is it a ghost town gathering ...

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9 Field of Dreams Antidotes for Natural Health Websites

Published on September 19, 2012 Lynda Goldman

“Some people want it to happen, some wish it would happen, others make it happen.” – Michael Jordan

Are you thinking, “All I need is a nice impressive website, and I’ll have lots of business”?

Remember the movie, Field of Dreams? The message was, “If you build it, they will ...

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What Your SEO Company Didn’t Tell You (And You Really Need to Know)

Published on July 19, 2012 Lynda Goldman

A client called me recently and said, “Google just pulled down my website, and I need your help.” Here’s his story.

He had hired an SEO (search engine optimization) company to help him rank higher in the search engines for his supplements. Unknown to him, the company outsourced the SEO ...

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Afraid of Google? 4 SEO Tips to Attract Natural Health Customers

Published on June 21, 2012 Lynda Goldman

 

Is your supplement, herbal products or natural skin care website missing great customers because they can’t find you? You have to do some research to find out which keywords your customers are actually using. They may not be the scientific ones that you are using!

Here are the four ...

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16 Natural Health Month Must-Haves

Published on November 23, 2011 Lynda Goldman

 

November is National Health Food month.  As the days get shorter, we spend more time inside. If you manufacture, market or sell natural health products, this is a terrific time to check the natural health of your website and marketing initiatives.

Here are 16 must-haves for your natural health ...

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The Herb Lost in Cyberspace

Published on November 3, 2011 Lynda Goldman

One of my clients was missing a golden opportunity. He had several herbal products made from a plant that not many people have heard of, and he was one of the few companies manufacturing this product.

The golden opportunity was that this herb was mentioned on the Dr. Oz show.

...

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7 Trick-or-Treat SEO Tips to Sweeten Natural Health Websites

Published on October 27, 2011 Lynda Goldman

No matter how health conscious you are, Halloween gives you a free pass to scarf down a few mini-sized sweet treats. But like traditional candy, too much sugar and not enough real food will cause a sugar coma.

Your target audience is searching the Internet, hoping to find their “sweet ...

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