Selling natural health products

Santa Selling Supplements? A Gift to Boost Sales in 2014, Naturally!

Published on December 18, 2013 Lynda Goldman

Has 2014 brought you the sales and business success you were striving for? I hope so!

If you achieved your sales goals this year for selling supplements, natural products or alternative health services, bravo! Just keep doing what you’ve been doing….or maybe not.

The world is changing at warp speed. ...

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3 Worst Mistakes for Selling Natural Products on the Web

Published on September 26, 2013 Lynda Goldman

Oh, your poor web visitors. They arrive at your natural products website, wander around for a bit, and maybe click on an article or two (if you have any.)

Then they vanish into thin air.

Poof! All the hard work and money you spend luring them to your website are ...

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7 Spooky SEO Tips to Scare up Natural Health Buyers

Published on October 26, 2012 Lynda Goldman

With Halloween around the corner, you may be stocking up on sweet treats for the little ghosts and goblins in your neighborhood. If there are lots of children nearby, your doorbell may be buzzing constantly.

How about your website? It there constant traffic, or is it a ghost town gathering ...

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5 Fun Calls to Action for Natural Products Websites

Published on October 18, 2012 Lynda Goldman

When clients tell me their websites aren’t selling, one of the first things I notice is that there are no calls to action, or that the only call to action is a blaring “Buy Now” button on the home page.

Selling natural products online is similar to selling face-to-face. You ...

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#1 Secret to Selling Natural Health Products

Published on February 23, 2012 Lynda Goldman

 

“Nobody reads today” a client told me as we discussed her new website. She wanted to remove most of the content from her old website and just add pictures of her products with links to a shopping cart.

Whoa! I was taken aback. People who don’t care ...

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#1 Marketing Mistake Most Natural Product Websites Make

Published on January 18, 2012 Lynda Goldman

Your company creates great products, so naturally you want to tell your web visitors about what you do – how efficient you are, your goals and mission, and how long you’ve been in business.

Think about this: nobody cares about your company or products except you. People care about themselves, ...

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Are You Talking to the Wrong Natural Health Customers?

Published on January 12, 2012 Lynda Goldman

Picture this.  You have a product that relieves back pain. Your customer Googles phrases such as “cure for backache” “back spasms” or “help for sore back”.

However, your keywords are “lumbrosacral spine x-ray” or “spinal stenosis.” You may be talking to the wrong customer.

All too often, natural health companies ...

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16 Natural Health Month Must-Haves

Published on November 23, 2011 Lynda Goldman

 

November is National Health Food month.  As the days get shorter, we spend more time inside. If you manufacture, market or sell natural health products, this is a terrific time to check the natural health of your website and marketing initiatives.

Here are 16 must-haves for your natural health ...

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